Is "THE FUTURE SO BRIGHT".......Do "I GOTTA WEAR SHADES"?

Joseph Chianese
Joseph Chianese Member Posts: 135

FYI - Per PwC’s annual “Global Entertainment & Media Outlook (link attached below), the Global box office and total cinema revenue are predicted to surpass pre-COVID-19 levels in 2026, but admissions won't recover within the next five years. Streaming services will see a 5.6% annual growth rate in subscriptions from 2023 to 2028, with revenue growth trailing at 4%. Advertising revenue will exceed $1 trillion in 2026, becoming the fastest-growing revenue segment in entertainment and media. PwC’s annual report also highlights a shift towards business model reinvention, driven by technological disruption, economic challenges, and the potential of generative AI.

https://www.hollywoodreporter.com/business/business-news/global-cinema-revenue-box-office-admissions-forecast-pwc-1235947124/ https://www.pwc.com/gx/en/issues/business-model-reinvention/outlook/insights-and-perspectives.html

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