“TV" is being redefined as younger audiences embrace mobile-first media. Traditional networks are facing a shrinking market share, but new research from Think Tank for Inclusion & Equity (TTIE), in collaboration with Nielsen and Horowitz Research, shows how legacy TV can change the playbook and win them back.
Join this Production Lot exclusive webinar to unpack data from TTIE’s 2025 Behind the Scenes Report, and learn why inclusive, authentic storytelling may be the most effective growth strategy in today’s content landscape.
Moderator: Maha Chehlaoui, Producer & Program Director, TTIE
Guest Speakers:
- Adriana Waterston, EVP, Insights & Strategy Lead, Horowitz Research
- Charlene Polite Corley, VP, Inclusive Insights, Nielsen
- Y. Shireen Razack, Co-Chair/Founder, Research, TTIE