Netflix's New Film Strategy......

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Joseph Chianese
Joseph Chianese Member Posts: 68
edited April 15 in Producers

Netflix’s New Film Strategy: More About the Audience, Less About Auteurs - Dan Lin arrived as Netflix’s new film chief on April 1, and he has already started making changes. He laid off around 15 people in the creative film executive group, including one vice president and two directors. (Netflix’s entire film department is around 150 people.) He reorganized his film department by genre rather than budget level and has indicated that Netflix is no longer only the home of expensive action flicks featuring big movie stars, like “The Gray Man” with Ryan Gosling and Chris Evans or “Red Notice” with Ryan Reynolds.

 Lin’s mandate is to improve the quality of the movies and produce a wider spectrum of films — at different budget levels — the better to appeal to the varied interests of Netflix’s 260 million subscribers. He will also be changing the formulas for how talent is paid, meaning no more enormous upfront deals.

https://www.nytimes.com/2024/04/14/business/media/netflix-movies-dan-lin.html

 See A24 recent success with "Civil War" - https://deadline.com/2024/04/box-office-civil-war-1235882968/

BIG BUDGETS DOESN’T MEAN BIG PROFITS (A $200M film is just as risky (if not more) as a $10M film. With a midsize (or small size) film, you spread the risk, and have a better chance for profitability. Instead of one $200M film, you can make twenty $10M films…and more opportunities for original & unique storytelling, which is better overall for the bottom line….)

 Invest in midsize and small-size movies again. A $200M film is just as risky (if not more) as a $10M film. With a midsize (or small size) film, you spread the risk, and have a better chance for profitability. Instead of one $200M film, you can make twenty $10M films…and more opportunities for original & unique storytelling, which is better overall for the bottom line….

 Millennials and Gen-Z want Original Movies and TV, not Remakes.

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